Opening: 70 Years Of Searching For The Pulse Of Double Fish

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Opening: 70 years of searching for the pulse of Double Fish

May.14.2024

Seventy years, the stars have changed, and the years have passed by; seventy years have been full of ups and downs, and the sea has changed; the seventy-year sports journey has been magnificent and glorious!

Taking history as a mirror, we can know the ups and downs. In order to better review the development process, display development achievements, and gather forward forces, we have launched the "70 Years of Double Fish" column to tell the story of the company's glorious achievements in the process of inheriting, continuing, and expanding China's sports industry, and to show the hard work of Double Fish people in the past generations. The history of entrepreneurship, courage to pioneer, history of struggle and history of development.

Driven by the changes in the market and the promotion of superior departments, on February 26, 1998, Guangzhou Double Fish Sports Goods Factory, Guangzhou Dongfang Sports Equipment Factory, Guangzhou Table Tennis Blade Factory, Guangzhou Badminton Racket Factory, and Guangzhou Cultural and Educational Sports Goods Industrial Company, Merged and established as Guangzhou Double Fish Sporting Goods Group Co., Ltd., the Double Fish brand has ushered in a major turning point in its development.

Double Fish' 70 years have carried rich history and extraordinary achievements. They are like precious pages of history. Each page records Double Fish' progress and glory. Next, we will build Double Fish Sports’ unique “self-identity” by sorting out the company’s development history, making Double Fish history a “Double Fish intangible cultural heritage” that can be used anytime and anywhere.